Industry code 73.2

Market research and public opinion polling

168 active companies are registered in this industry. The figures below come from the Register of Business Enterprises and the Register of Company Accounts, and are based on the 70 companies we have accounts for.

Active companies: 168
Typical revenue (median): NOK 6.2 m
Typical operating margin: 3.6 %
Share with a profit: 69.4 %

Largest companies by revenue

1Noa Connect ASOsloNOK 436 m
2Norstat Norge ASOsloNOK 313.5 m
3Dunnhumby Norge ASOsloNOK 173 m
4Acnielsen Norge ASOsloNOK 167.9 m
5Fifty5blue Norge ASOsloNOK 156.4 m
6Opinion ASOsloNOK 144.1 m
7Kantar Norge ASOsloNOK 93.6 m
8Ipsos ASOsloNOK 89.9 m
9Emptor International ASLillestrømNOK 70.1 m
10Prognosesenteret ASOsloNOK 57.3 m

Largest employers

1Norstat Norge ASOslo341 employees
2Norsk Gallup Institutt ASOslo145 employees
3Respons Fakta ASBergen132 employees
4Ipsos ASOslo112 employees
5Norfakta Markedsanalyse ASTrondheim71 employees
6Opinion ASOslo64 employees
7Fifty5blue Norge ASOslo46 employees
8Acnielsen Norge ASOslo45 employees
9Avantas Prisinnhenter ASTrondheim35 employees
10Dunnhumby Norge ASOslo34 employees

Where is the industry based?

Oslo68
Bærum10
Trondheim7
Asker5
Kristiansand5
Lillestrøm4
Haugesund3
Bergen3
Sarpsborg2
Skien2
Kristiansund2
Nordre Follo2

Largest municipalities for market research and public opinion polling

Sub-industries

73.20 Market research and public opinion polling

Median means half of the companies are above and half below. Figures are updated continuously and are only shown for companies with public accounts.